Month: August 2018

How Big is Apple? As it Turns Out, Really, Really Big.

Remember that old phrase, “An apple a day keeps the doctor away?” Considering the recent announcement of Apple Inc.’s current worth, one could update that adage to read, “Selling Apple products today keeps the investors at play.” That’s because Apple has recently been valuated on the market as a trillion dollar company, making it the […]
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Augmented Reality Toronto

How Consumers Really Use Augmented Reality

Augmented reality (AR) has often been associated with gaming, entertainment, and social media. In other words, people find AR experiences engaging and fun. However, more and more brands are recognizing that the impact AR has can be extended beyond the realm of Pokémon GO and into consumer experiences that can boost repeat sales. As with […]
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