5G Unleashing New Possibilities for AR and VR

The advent of 5G technology is revolutionizing mobile development, particularly in areas like Augmented Reality (AR) and Virtual Reality (VR). While 4G networks laid the foundation for mobile connectivity, 5G takes this a step further with lightning-fast data transfer speeds, minimal latency, and the ability to handle massive amounts of data in real time. These advancements enable the seamless integration of AR and VR into mobile apps, creating immersive experiences that were previously impossible.

By 2026, the global 5G services market is projected to reach $664.75 billion, according to Fortune Business Insights. This growth will directly influence mobile development by making it easier to deliver next-gen features, especially in AR and VR, where real-time interaction is crucial.


The Technical Impact of 5G on AR and VR:

One of the most significant advantages of 5G technology is its extremely low latency. In a 4G environment, latency can range from 30 to 50 milliseconds, which is manageable for basic apps but limits real-time interaction for AR and VR. However, with 5G, latency drops to under 1 millisecond. This reduction allows for instantaneous feedback in AR and VR applications, creating a much more immersive experience for users.

The lower latency and increased data throughput also enable mobile devices to handle more data-intensive processes locally, which means AR apps like Google Lens or Pokémon Go will run faster and more smoothly. For example, Verizon’s 5G Ultra Wideband network supports AR-based experiences at events, allowing users to interact with augmented overlays in real-time, enhancing fan engagement.

A study by MarketsandMarkets forecasts that the AR and VR market will grow from $37 billion in 2021 to $114.5 billion by 2027, fueled largely by the expansion of 5G technology.

Real-World Applications:

The most noticeable impact of 5G on AR and VR is in industries such as healthcare, retail, and entertainment. For example, healthcare companies are utilizing AR apps for real-time telemedicine consultations. With 5G, doctors can examine patients remotely using high-definition video streaming, integrated with AR tools that highlight specific parts of the patient’s anatomy. This kind of technology wasn’t feasible with the slower speeds and higher latency of 4G.

Retailers are also getting in on the action. IKEA’s Place app, which lets users visualize furniture in their homes through AR, performs significantly better on 5G networks, offering smoother graphics and quicker processing times. This improves the overall shopping experience and reduces cart abandonment rates.

Accenture notes that retailers using AR experiences report a 94% higher conversion rate, as consumers are more likely to make purchases when they can engage with a product in 3D. The improved connectivity from 5G means that these AR experiences will only become more popular.

The Future of AR/VR and 5G:

As 5G networks continue to expand, so too will the possibilities for AR and VR in mobile apps. Beyond entertainment and retail, sectors like real estate, tourism, and education are all looking to harness 5G-enabled AR and VR technologies. For instance, virtual property tours can be conducted with greater clarity and real-time interaction, making it easier for potential buyers to engage with listings from anywhere in the world.

In education, VR classrooms powered by 5G will enable real-time collaborative environments for students across the globe, offering interactive lessons that were previously limited by bandwidth restrictions.

According to Ericsson’s Mobility Report, by 2025, 5G networks will cover approximately 65% of the world’s population, which will further drive AR/VR adoption in both consumer and enterprise settings.

Upcoming Media Inc. and the 5G Revolution:

At Upcoming Media Inc., we specialize in helping businesses take full advantage of the 5G revolution. Whether you’re looking to create a cutting-edge AR shopping experience or an immersive VR training app, our team is equipped with the knowledge and tools to make it happen. Our expertise spans AR and VR development, mobile app optimization for 5G, and creating seamless, real-time user experiences that capture the full potential of this transformative technology.

As 5G continues to expand, the potential for AR and VR in mobile development will grow exponentially. Businesses that adapt to the opportunities provided by 5G stand to benefit from increased customer engagement, enhanced user experiences, and a competitive edge in the marketplace. Partnering with Upcoming Media Inc. ensures that your business will not only keep up with the 5G revolution but also lead the charge in offering immersive, next-gen mobile apps that set you apart from the competition.


Citations:

  • Fortune Business Insights. (2021). 5G Services Market Size, Share & COVID-19 Impact Analysis, By Communication Type, By End-User, By Industry, and Regional Forecast, 2019-2026. Retrieved from: https://www.fortunebusinessinsights.com
  • MarketsandMarkets. (2022). AR/VR Market by Offering (Hardware & Software), Application (Healthcare, Retail), Device Type, and Region – Global Forecast to 2027. Retrieved from: https://www.marketsandmarkets.com
  • Accenture. (2022). Augmented Reality’s Impact on Retail Sales. Retrieved from: https://www.accenture.com
  • Ericsson. (2021). Ericsson Mobility Report. Retrieved from: https://www.ericsson.com

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