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March Isn’t The Only
Thing Full Of Madness
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Interactive Sports Mini-Games
Wendy’s, a major sponsor of the NCAA March Madness event, wanted to create an interactive, challenging basketball game to help promote the event. Our solution is a three-shot, one sunk-ball-wins-all in which the user has 24 seconds to complete the game. However, the user has to shoot backwards instead of forwards, elevating the skill needed to sink the ball successfully!
- Quick-Service Restaurant + Sports Organization
- Wendy's + The National Collegiate Athletic Association
- 2022
