Month: July 2018

Facebook Augmented Reality Ads: Transforming the Customer Experience

Once again, tech giant Facebook is adding a new game-changing innovation to its arsenal with Facebook Augmented Reality Ads. Currently being tested on the Facebook app, this new feature will allow advertisers to offer exciting augmented reality (AR) experiences right in their newsfeed. Facebook users will have the ability to try on fashion accessories, experiment […]
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Photogrammetry and 3D Scanning: Setting New Paths in AR

It goes without saying that technology has transformed the way retailers interact and engage with their customers. However, what’s really astounding is how technology’s continued evolution keeps retailers adapting new concepts at an unprecedented rate. For example, augmented reality (AR) is quickly gaining steam across many industries to create engaging, memorable experiences for their customers. […]
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