Revolutionizing Interactive Advertising: The Social Approach
Innovative Collaborations with Global Brands In the dynamic world of advertising, Upcoming Media Inc. stands out as a leader in interactive and immersive marketing. Our unique approach, particularly in the...
Every business owner wants their brand to be successful. A good brand reputation can increase conversions, foster loyalty, and attract new customers. But to achieve this, you need to establish...
The world of retail has been changing rapidly over the past few years, and it’s only going to get more interesting in the future. The evolution of technology will continue...
4 Habits of Successful Creative Entrepreneurs That You Should Start Practicing Today
Knowing the best practices of your industry can set you years ahead in terms of your success. When working in the corporate world, employees learn about the actions and skills...
How Basketball and Spark AR Combined Make an Awesome Customer Experience
Few things are as exciting to watch as your favourite basketball player rushing down the court and a shooting three-pointer as the final buzzer sounds. The energy from the stadium...
Using Spark AR Technology to Create Amazing Food Experiences for Wendy’s
Forward-thinking restaurant owners and quick-service food retailers understand the importance of using tech to keep their products top of mind with consumers. This strategy has become especially important during the...
Beyond HUDs: AR Innovations That Will Drive Future Cars Forward
We live in an exciting point in the history of automobiles. The day when land vehicles run exclusively on renewable energy and drive completely on their own may not come...
The digital age has empowered travellers to browse luxury resort options online and compare different destinations to craft the perfect getaway. Never before has shopping for and booking vacations been...
3D Food And Drink: Immersing Trade Shows in Delicious Deep Dish AR
Upcoming Media served up some impressive augmented reality (AR) experiences at two high profile conferences in Toronto this past month: the Restaurants Canada Show and the DX3 Trade Show. In...
Visit 3D Food & Drink at the Restaurants Canada Show in Toronto
The 2019 Restaurants Canada Show takes place in Toronto at the Enercare Centre from February 24 – 26. For over 70 years, hospitality professionals from all over the world have...
2018 was one of our most exciting years at Upcoming Media. We’ve had the privilege to develop and expand our technology to help a wide array of clients bring exciting,...
Saint Elizabeth Healthcare: Using AR to Spread Hope and Happiness
Founded in 1908, Saint Elizabeth Healthcare (SE Health) is a not-for-profit charitable organization and Canada’s largest diversified healthcare company. Their over 9,000 “leaders of impact” deliver integrated home, virtual, and...
The AR Sneaker Store: A Perfect Fit for Footwear Retail
Browsing online or in a catalogue for shoes can be great fun, but it’s hard to get an actual “feel” for the sneaker on a flat piece of paper. To really...
AR for Food & Beverage: A Mouth-Watering Digital Experience
Many diners love hearing the words, “Would you like to see the dessert menu?” Both server and restaurant owners love it when customers answer in the affirmative. Desserts look tempting...
When people are investing a new automobile, they always need two things in order to make an informed purchase: the right information, and an emotional connection to the vehicle. The...
50 years ago, TV, radio, and print advertising were the most common ways of reaching new customers. Especially to those raised in the mid-20th century, they’re still very effective today,...
How Big is Apple? As it Turns Out, Really, Really Big.
Remember that old phrase, “An apple a day keeps the doctor away?” Considering the recent announcement of Apple Inc.’s current worth, one could update that adage to read, “Selling Apple...
Augmented reality (AR) has often been associated with gaming, entertainment, and social media. In other words, people find AR experiences engaging and fun. However, more and more brands are recognizing...
Facebook Augmented Reality Ads: Transforming the Customer Experience
Once again, tech giant Facebook is adding a new game-changing innovation to its arsenal with Facebook Augmented Reality Ads. Currently being tested on the Facebook app, this new feature will...
Photogrammetry and 3D Scanning: Setting New Paths in AR
It goes without saying that technology has transformed the way retailers interact and engage with their customers. However, what’s really astounding is how technology’s continued evolution keeps retailers adapting new...
How Augmented Reality is Influencing Social Media in 2018
These days, no matter which industry you’re in, a social media presence is paramount to success. However, finding and keeping online customers through social media is no longer about just...
Speakers University Launches Augmented Reality Experience
If you ask a student how they prefer to receive their lesson material, some might say they’d rather read it than use technology. Others, however, wouldn’t hesitate to offer the...
Augmented/Virtual Reality Usage to Grow By Up to 300% by 2025
As more consumers discover the awesome power and impact of augmented reality (AR) and virtual reality (VR) to engage and educate them on their favourite products, brands are responding by...
Augmented/Virtual Reality Market Projected to Top $215B by 2021
The Pokémon Go craze that started during the summer of 2016 proved that augmented reality (AR) could be used to create a compelling world that the user can immerse themselves...
Thanks to digital technology, prospective homebuyers can search for a new home or cottage online, saving time and easing the transaction process for both themselves and their real estate broker...
Create Interactive Scavenger Hunts with Augmented Reality Places
Remember the Pokémon Go craze during the summer of 2016? Even if you didn’t play the game yourself, you had a sense of the concept: By using an app, players...
Enhance Education with Amazing 3D Augmented Reality Experiences
Motivating students to learn and excel should be every educator’s mission. With augmented reality (AR) experiences through mobile apps, students today have the opportunity to not only learn, but also...
Increase Conversions Using Customized AR Experiences
Between traffic congestion, parking lots, and crowds, more and more people are looking for better shopping options than having to visit their local mall or big box store. Online shopping...
Create a Social Media Buzz with Augmented Reality Faces
Social media is a great way to get your brand in front of thousands – and possibly millions – of potential customers. The best way to get your brand message...
Create and Share Brand Messaging with Augmented Reality Experiences
The rise of online shopping has changed how people interact with their favourite brands. Never before have consumers had so much choice right at their fingerprints, prompting companies to create...
Increase Foot Traffic to Your Retail Location with Augmented Reality
2017 saw many retail icons, such as Reitman’s, Le Chateau, and Sears, either close dozens of stores or cease operations completely in Canada. These closures resulted from a reduction of...
Create Interactive Print Campaigns with Augmented Reality
For years, retailers relied on print media such as the Yellow Pages, flyers, and catalogues to get their messages out to the public. Print campaigns were highly effective because then,...
3 Ways that Augmented Reality Apps Enhance Mobile Shopping
It’s no secret that online shopping has revolutionized the way we browse for and purchase products. Online shopping allows us to avoid malls, easily comparison shop from the comfort of...
By transforming complex information into a 3D representation that is easy to understand, industries are eagerly adopting augmented reality for training, product development, research, and marketing applications. Augmented reality is...
1.) Augmented Reality for Education Augmented reality is gaining worldwide attention for how it helps students engage in subject matters based on individual or group learning styles. Group learning and the...
There is a lot of attention on what is Augmented Reality these days. Highly publicized launches from big name brands like Apple and Google who have set augmented reality roadmaps and...
Upcoming Media Inc. partners with TAVES Consumer Electronics Show 2017
The TAVES show is North America’s ultimate consumer technology and hi-fi event. Visitors will experience exciting new technology and enjoy a hands-on experience with new prototypes in technology including: remote...
Learn standard and professional ways to build a successful mobile augmented reality campaign for ADVERTISING. This meet is designed for advertising agents, networkers, tech entrepreneurs and business owners who are...
Revolutionize the way you experience new destinations and services with augmented reality for the tourism industry. Augmented reality can be used to enhance the booking experience by providing interactive advertisements...
There are so many uses for augmented reality that it can be overwhelming when deciding what route to go. This is where we come in handy. We will help you...
At Upcoming Media, we are always on the lookout for new and exciting technologies, which is why we began specializing in augmented reality. As augmented reality technology becomes more common...
Are you tired of the same old boring mobile games? With mobile games being such a thriving industry and having a global revenue of $20.8 billion USD why wouldn’t you...
The Globe And Mail adds Layar Augmented Reality to Sochi 2014 Winter Olympics Article
Gearing up for the next Olympic games in Sochi 2014, The Globe And Mail decided to go that extra mile and add an augmented reality experience using the Layar app....
The Benefits of Augmented Reality Looking for more information about Augmented Reality, what it is exactly and how it can help boost your business? Check out the latest info-graphic by...
We created a deejay inspired business card for Mark’s new position in the Toronto nightlife as a deejay Wednesday night’s at Curzon – 1192 Queen Street East. This business card...